yellowBird

yellowBird was invited by 3FM (major Dutch radiostation) to support their annual charity event “Glazen Huis 2013”to support the Red Cross. yellowBird created an engaging Surround Video live experience that captures the inside of the Glazen Huis venue.  It looks like you are one of the DJs!

We set up a branded Surround Video livestream for 6 days in row, 24 hours a day. The campaign was launched on the 18^th of December and ended on christmas eve.

Facts & figures:

- 188.991 views

- 11 min 32 sec average viewing time

yellowBird was invited to Tokyo by Japan based 1st Avenue to contribute in shooting the Surround Video scenes for a TVC for the new Toyota Prius. This commercial will be used for regular broadcast of the full panoramic instead of our interactive online deliveries.

Advanced post production by 1st Avenue allowed 16fps Surround Video rushes to be seamlessly integrated with traditional 29fps footage, which provides a brilliant effect if you think outside the box and let your creativity flourish. Good concept, great idea and stunning results on traditional TV!

Click here to check the TVC and here for the making-of video.

Christmas is fun, atmosphere, looking back at each other, but more importantly we celebrate the birth of Jesus. And that should be celebrated! Xnoizz organized for the fifth time Xnoizz Christmas. Last summer was one of the favorites Gungor during Xnoizz Flevo Festival. On December 15, they come back to join us in a celebration of Christmas Xnoizz it. In recent years Xnoizz Christmas has become an event you will not want to miss. In previous editions were under other Seabird and The Gentlemen on the poster. This year’s honor Gungor, who in addition to their own work known Christmas songs to sing will bring. In the Netherlands we made for the first time with the band around singer and songwriter Michael Gungor during Xnoizz Flevo Festival in 2011. Due to the great success they were also the Xnoizz Flevo Festival 2012 invited. Again belonged action Gungor one of the highlights of the festival. Reason enough for them this year to invite Xnoizz Christmas.

On December 15th, the concert was live streamed in Surround Video from the Zuiderkerk in Amsterdam,  afterwards a clip of one of the songs was made available on the EO/ Xnoizz site (it is now offline).

Check it out here

The Bud Light Port Paradise Music Festival is part of a four-day cruise to a private island in the Bahamas from November 15th to 19th. It’s a one day festival with a massive line-up including Pitbull, Wiz Khalifa, Flo Rida and Far East Movement.

This festival is sponsored by Budlight and only a select group of 4.000 visitors are allowed!

yellowBird created an engaging Surround Video Live experience during the concert. So If you’re not one of the 4.000 lucky ones, you could have checked the Myspace homepage and see the LIVE Surround Video experience.

yellowBird was invited by BECKS and Lautstark to capture the yearly BECKS Live music event held in Berlin. The main challenge was to create online Brand Awareness and get at least 300.000  online views.

yellowBird created an engaging Surround Video experience that captures the heat of the BECKS Live event. You can “visit” the event and the different venues and watch the performing artists. You can click inside the VOD and navigate your way through the party.

We produced 5 VODS, built the sophisticated custom Flash based player and integrated clickable hotspots.

The campaign was launched on the 20^th of November. We have 325.000 viewers and still counting (20.000 views a day). The average viewing duration is almost 90 seconds!

Check it our here

KRO invited yellowBird to create content complementary to a popular TV show and an online traffic generator to the website. Farmer Wants a Wife is a reality TV series created by Fremantle Media. The show is about a number of farmers meeting women in order to ultimately pick his wife!

yellowBird created an engaging Surround Video insight of all participating farmers during the show’s finals. It shows the magic of the Dutch countrysite in a real life environment.

In the VODs we added hot spots with detailed background information and we integrated a game element. You had to find the hidden clues inside the VODs to see where the farmers where going to spend their citybreak holiday.

yellowBird produced 7 VODs that were released every wednesday after the show was broadcasted during the weekend. In total over 150K views were measured and the average viewing time was 2+ minutes.

Check it our here